Discover, why froots is the smart choice.

froots combines tailored investment strategies with personal service and smart technology — cutting out everything you don’t need.

What makes us unique

froots
Private Bank
Online Broker
Tailored wealth management
No ongoing effort for you
Personal service
No high entry barriers
Transparent and low fees
Easy, digital access

Investing needs to fit to your life

Whether you manage a foundation, have built up a financial cushion, or are just earning your first euro: 

We'll help you find a plan that suits you. 

You decide: 

  • How much  you want to invest. 
  • How long  you want to invest. 
  • How much risk  you're willing to take.

David Mayer-Heinisch, Co-Founder & CEO of froots

Risks are part of the process – we handle them responsibly.

Investing involves risks. But the right strategy can significantly reduce them – especially when your portfolio truly aligns with your goals and time horizon. 

froots focuses on: 

  • Active adaptation to your goals 
  • Passive, proven investment strategies 
  • Cost-effective ETFs

Johanna Ronay, Co-Founder & Head of Customer Excellence

One fee - everything included

Others advertise where their fees begin. We tell you quite openly where they end: 

At froots, you pay a maximum of 1% per year (incl. VAT, excl. ETF costs) for managing your portfolio – and nothing else. 

  • No setup fees
  • No transaction costs 
  • No front-end loads or performance fees 
  • No fees for withdrawals or account closure

Transparent customer portal

In your client portal, you can view all your transactions, your portfolio performance, and your asset allocation. With just a few clicks, you can also open new accounts for your other investment goals. 

With the froots app, you always have your wealth manager at your fingertips.

Our customers like what we do

Livio Scardovi

★ ★ ★ ★ ★

Posted on Google

I think it's really great that there's a financial company that's noticeably different from the others.

Albert Wittwer

★ ★ ★ ★ ★

Posted on Google

Very quick and competent service.

Andrea Kreppenhofer

★ ★ ★ ★ ★

Posted on Google

I have been a customer of froots since December 2022. The processing, customer service, and return on investment are top-notch. I am extremely happy with froots.

Moritz M

★ ★ ★ ★ ★

Posted on Google

Since investing in froots, I finally have the feeling that my money isn't just sitting idle in the bank, but is being used wisely.

Christoph Doczy

★ ★ ★ ★ ★

Posted on Google

Customer service was excellent, I am completely satisfied with the return, I don't have to do anything and I can only recommend it.

Philippa Rosenthal

★ ★ ★ ★ ★

Posted on Google

I'm always so happy when I go to my profile and can see exactly where my money is invested and how it's growing :) so all in all, I'm very satisfied with the company!!

The most important questions at a glance

What amounts can I start with?

froots is accessible without significant entry barriers. You can get started with a one-time investment of €1,500 or a savings plan from €75 per month.

Selected services, such as analyzing your existing portfolio, are offered starting at €50,000. 


What happens if froots no longer exists?

In the unlikely event that froots were to cease operations, your money would be protected as segregated assets and would not be affected. You would only lose your portfolio manager.

Your money is held separately from the assets of froots and our partner banks.

You would still have access to your invested funds. We are subject to strict regulatory requirements and work closely with our partner banks to ensure the safety of your money.


How high are the costs?

We don't have to hide our cost from you. Here you can find a detailed overview and FAQs. 


Which bank holds my money?

Your money is held in your name in your own account at our partner bank, Schelhammer Capital Bank (est. 1832, headquartered in Vienna). 

froots is your portfolio manager, and you have a transparent overview via the froots customer portal. 


Do I always have access to my money?

You can access your money at any time. Withdrawals are processed within a few business days. You won't pay any extra fees when you withdraw money from your account or close your account with us. Monthly savings plans can be adjusted and paused at any time with just a few clicks.


Am I bound to a specific timeframe?

No, you are not bound to a specific timeframe. You can close your account free of charge at any time. However, we recommend that you think long-term and let your money work for you for as long as possible.


For whom is froots not suitable?

If you like to have full control over every single investment decision and are comfortable managing your portfolio yourself, then froots is probably not the right choice for you.


Can I arrange a personal meeting?

Of course. 

In a personal consultation, we'll answer your questions and, if you're interested, create a customized investment strategy for you. 

Feel free to schedule an appointment with us. This can take place online or at our office in Vienna, located at Rauhensteingasse 12, 1010 in the heart of Vienna. 

Book an appointment here.


Johanna Ronay

Founder & Customer Excellence

Raimund Freithofnig

Customer Excellence

David Mayer-Heinisch

Founder & CEO

Please note that investments are always associated with risks such as price, interest rate, liquidity, currency, country or creditworthiness risks. With our investment approach, we strive to achieve a risk/return ratio that corresponds to your individual preferences. You are welcome to arrange a personal meeting for more information here.

Investieren - effizient und ohne Aufwand

Bei froots glauben wir, dass professionelle Geldanlage einfach, effizient und für alle zugänglich sein sollte. Egal, ob du dein Erspartes wachsen lassen, langfristig Vermögen aufbauen oder deine Zukunft absichern möchtest – bei uns bist du richtig.

Entdecke selbst, ob froots die smarte Wahl für dich ist.

Entdecke selbst, ob froots die smarte Wahl für dich ist.